About

HEART CENTERED

JOY OBSESSED

COLOR FORWARD

Be Loud About What You Love

Celebrate your quirks. Your spark. Your chaos. Your everything. NatterDoodle is a maximalist stationery and lifestyle brand built on this radical truth. We believe in bold expression, bright palettes, and tiny joys that can flip the day in your favor.

Delivering Joy & Delight Since 2015

The Joy Manifesto

Joy is not a luxury. Joy is a lifeline.

Color that refuses to apologize.
Laughter that cracks the heaviness.
Ink stained fingers proving you built something the world did not have before.
Finding color in places it has no business being.
Color is a moral imperative.

The things you love are not random.
They are evidence.
They are lineage.
They are the map back to yourself.

Collect what pulls you.
Display it. Wear it. Share it.
Let it take up space right alongside you.

Let yourself want what is fun. That counts too.

Kindness can be loud.
Softness can be strong.
Giving a damn is cool.

Your sticker collection is a museum of your heart.
Paint on your hands means you chose creation over numbness.
The projects you return to again and again are love letters to yourself.

Take up space.
Be seen.

Obsessions build connection.
Joy creates community.
Creativity brings you home to yourself.
Play is not childish. Play is how we remember ourselves.

Live in full color.
Love in full volume.

There is no too much here.
This is a place for feeling in italics and taking up space in caps.

Your truth deserves to be heard.
Let it land. Let it linger.

Stay tender. Stay tough.
Lead with heart.
Make things.
Give a damn.
Be loud about what you love.

OUR CREATIVE HEARTBEAT

From Hand-Lettered Doodles to Maximalist Joy

Founded by artist and educator Natalie Keller Pariano, NatterDoodle started with a handful of hand-lettered doodles on Instagram and grew into a global celebration of joy in tiny things.

What We Stand For

Explosively colorful design. Joyful maximalism. A community that believes kindness can be loud, softness can be strong, and color is a moral imperative in a world that feels too gray.
Who This Is For

Looking for pastel minimalism? Keep scrolling. Want permission to be big, bright, tender, bold, messy, whimsical, or wildly yourself? You already belong.
How We Show Up

We make things for people who live in full color, wear their joy, celebrate their obsessions, and see themselves reflected in the tiny things that make everyday life magical. Big expression. Deep care. Giving a damn. This is joy as a way of life.

Meet Natalie

Artist. Educator. Maximalist-in-Chief.

Hi, I'm Natalie! Founder of NatterDoodle, professional color enthusiast, and your new favorite maximalist. I left a 12-year career in higher education, where I served as a dean and a national award-winning educator, to build a life rooted in creativity, connection, and an audacious belief in joy.

I've since taught creative workshops at more than 200 colleges across the United States and led programs for companies like Twitch, Lululemon, Victoria's Secret, and Bath & Body Works. I've taken the stage at Craftcation, Midwest Craft Con, the Chicago Planner Conference, the Altitude Summit, and NACA National Convention.

Named one of the top five artists in Columbus, my licensed designs have appeared in retailers like HomeGoods, Big Lots, Ross, Tuesday Morning, and many others. At home in Ohio, NatterDoodle was voted the number one specialty store in the region. My work has been featured in Columbus Monthly, Columbus Alive, and the Columbus Dispatch.

When I'm not creating, you'll find me hosting dinner parties, traveling with my family, or plotting my next creative adventure. I believe in the power of color, community, and saying yes to the things that light you up.

More PersoNatalie

I'm married to Patrick. We tied the knot in Mexico with the wind tossing confetti, both real and metaphorical.

Life at home includes: Confetticine Alfredo (Confetti). Rotini Turner (Tini). And Reba Rigatoni (Rebs). All named after pasta, all convinced they're employed by NatterDoodle.

My inner circle is full of other creatives and mischief-makers. People who make, dream, hustle, and somehow keep their desks as bright as their ideas.

I'm an aunt, a sister, an actress and performer, and a traveler. I've explored more than 60 countries and collected just as many bright dresses along the way.

I love making things. Bright, useful, joyous things. Things that make your day lighter, your bag cuter, your desk happier and your heart a little more at home.

I'm married to Patrick. We tied the knot in Mexico with the wind tossing confetti, both real and metaphorical.
I'm an aunt, a sister, an actress and performer, and a traveler. I've explored more than 60 countries and collected just as many bright dresses along the way.
Life at home includes: Confetticine Alfredo (Confetti). Rotini Turner (Tini). And Reba Rigatoni (Rebs). All named after pasta, all convinced they're employed by NatterDoodle.
I love making things. Bright, useful, joyous things. Things that make your day lighter, your bag cuter, your desk happier and your heart a little more at home.
My inner circle is full of other creatives and mischief-makers. People who make, dream, hustle, and somehow keep their desks as bright as their ideas.